List of products by brand Chord Company

Chord Company has been designing, building (and refining) award-winning audio and video cables in England since 1985.

The Chord Company was formed in 1984. It all started over dinner one night in Salisbury, when a group of visiting Naim Audio USA retailers asked Naim Audio UK for a good-quality DIN-to-RCA interconnect.  At the table, was one Sally Gibb, then married to a Naim Audio executive, who made the (historic) suggestion that she make the cables and start a business. With the blessing of Naim Audio, the journey to make cables for America began.

With USA referring to cables as ‘cords’, the name The Chord Company, with its obvious musical connotations, seemed perfect and it quickly stuck. Sally drew a logo, designed the packaging and started testing prototypes. Completely British design and construction, although difficult to source at the time, was paramount and days of searching eventually led to suppliers of sufficient quality. Friends at Naim Audio provided expertise and advice, with many of them helping to build the cables.

The first prototype was named “Chrysalis Cable” and the Americans swiftly returned with an initial order of 250! Cables were built, tested, packed and taken along to the Post Office.  Invoices were typed on a typewriter! After two steady years, The Chord Company got its first press review (by Malcolm Steward) and then the phone started to ring…

Chord Company C-Digital Coaxial Digital Cable

$100

The C-digital has been developed to let you hear just how good some of the more affordable digital to analogue converters can be. The Tuned ARAY conductor configuration was developed to improve the performance of digital cables and is an easy-to hear-upgrade.  The ARAY design of C-digital will begin to give you an idea of what your system can really do.

Chord Company C-Jack Minijack Interconnect Cable

$110

The C-Jack audio cable from Chord is a high-quality, lifetime-warranty mini-jack (3.5 mm) audio cable, designed to bring the famous Chord Company quality to any device with a 3.5 mm line output. c-jack connects everyday devices including phones, tablets, laptops, DAPs and more, to home audio systems with all the usual Chord Company refinements.

Chord Company C-USB Digital USB Cable

$110

Hooking up a computer to a DAC seems is becoming an increasingly popular way to listen to music and there are many purpose built DACs for doing exactly this. There are also a lot DACs being used primarily with CD and for that matter CD players with USB inputs. So connecting a laptop up to the DAC via a USB cable is a simple way to start exploring streaming services like Spotify or Tidal.

Chord Company ChordMusic Analogue Interconnect Cables

$8,000

Our mission is to make cables that carry analogue or digital signals as accurately as possible and to ensure that we never lose sight of the real joy of musical involvement. The emotional connection, a feeling of “being there”, of timbre, melody and rhythm. Most of all, the profound sense of satisfaction and well-being that listening to music can bring.

ChordMusic cables can do this, thanks to a combination of advanced shielding materials, expertly engineered connectors, unique Super ARAY conductor technology and our exclusive Taylon® insulation. No amount of tech-talk can do it justice! We strongly recommend you book a demonstration at your nearest retailer and hear it for yourself.

Chord Company Clearway Coaxial Digital Cable

$180

The very first Tuned ARAY cable we produced was the Chord Sarum Digital.  When we heard what it could do we developed it for analogue and power cables too. Some say digital cables don’t make a difference? Well it’s true that a lot of digital cables are fundamentally 75 Ohm coaxial designs, but Tuned ARAY is different – it’s a unique conductor configuration.